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It is human nature to see the world through our own unique point of view.  In sales, an indispensable attribute is the ability to see things through your customer’s point of view.  What is important to them?  What is going on in their business or life right now? It takes hard work and deliberate thought to move from automatically seeing things through our own eyes to seeing things through our customers’ eyes.

Are you in the services industry?  Are you providing photography, health coaching, business coaching, house cleaning, or maybe car detailing?  No matter what business you own, run or manage, every business, especially those businesses in the services industry, should have a standard agreement to execute with clients.  A valid contract ensures your rights as a business are protected, includes terms and conditions for the services provided and establishes the expectations of services for the client. 

Shhh….

I’m a “Shhh-usher.” I don’t know exactly when I became a “Shhh-usher,” but I’m pretty sure it was around the time I had kids. I “Shhh-ushed” people when the babies were asleep (For the love of God, don’t wake them up!!!), and then I “Shhh-ushed” the kids themselves when they became, well, kids, who tended to talk, or yell, or blurt things out at inappropriate times. I also “Shhh-ushed” them when I really just needed a break from tiny, high-pitched voices. (Oh, don’t give me that judgey thing–you’ve wished them temporarily mute, too.)

The concept of focusing on your goals to achieve what you want in life has been around for a long time in the business and personal world.  I was taught that a goal has to be certain things and has to be measurable.  It has become more and more clear to me in the last few years that my ‘Measurable Goal’ is usually created by something I want to Feel, Experience, or Be.  In the last year, it has become even more clear that it all boils down to how I want to FEEL.  In other words, if I want to make more money, not only is it so I can go somewhere and do something fun with my nephews, my family, or for my own peace and calm, but it so I can FEEL the joy of seeing my nephews giggle.  So I can feel the lightness of spirit of knowing that I am in Sweden with my mother on her bucket-list trip.  So I can feel the peace in myself as I hike to half-dome in Yosemite National Park.

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